We’ve launched People Pale, our first ever alcohol-free beer to celebrate the launch of renowned south London author Candice Carty-Williams’ new novel
This collaboration between two south London icons (if we do say so ourselves!) brings together the worlds of literature and craft beer – celebrating a best seller’s new work with a brewery first.
This spring sees the release of Candice’s much anticipated follow up to Queenie, People Person. The book is a spellbinding tribute to south London and to the power and importance of human connections, so we’ve created a beer that can toast to both. Because Candice doesn’t drink, we made sure that this was a beer she could still enjoy – our first ever alcohol free brew!
People Pale is packed with all the juicy flavour of a pale ale but none of the alcohol, so it’s perfect for your next book club, or anywhere you fancy a bev without the buzz. Each can features a QR code which links to a webpage where you can buy the much heralded book. And for those as into collectables as they are reading, there are five different versions of can design, each focusing on a different character from the book, with illustrations translated from the novel’s front cover.
If you fancy using our taproom for your book club, you can reserve a table by emailing firstname.lastname@example.org and we will offer you some FREE cans of People Pale to quench your thirst.
This limited edition run is available at our tap room and on our webshop while stocks last.
People Person will be available from 28th April 2022 in all major bookstores and online book sellers. Click here to pre-order.